What is the Average Salary of Marketing Professionals in the US?

marketing salary

Marketing is a career that not so many really understand what it is about or even how much professional marketers earn.  If you are looking forward to becoming a professional marketer, you will need to have the most essential information on this career on your fingertips.  Here is what you need to know about being a professional marketer in the US.

What skills do you need to have to be a marketing professional?

Someone once said that a marketer is born, not made.  To be a professional marketer, you will need to be a creative, analytical thinker, an excellent communicator, flexible, organized, outgoing and motivated.  You should also be ready to continuously learn emerging marketing information.

What are the responsibilities of a professional marketer?

Most marketing position involves cultivating business relationships, researching and evaluating, approaching new market prospects, branding products and managing information.  Professional marketing also involves business to business marketing, product management and sales.

How much do marketing professionals earn?

A successful career in professional marketing has an annual entry salary of between $19,000 and $25,000 and an average annual salary of between $80,000 and $120,000.  Some of the popular careers in professional marketing include Advertising manager ($108,000), Marketing manager ($112,000), E-Commerce marketing manager ($84,800), Media Coordinator ($54,300) and brand manager ($91,760).

Is there demand for marketing professionals in the US?

The US Bureau of Labor Statistics says that the demand for professional marketers grows at the same rate as the popularity and evolution of modern marketing.  Job growth varies by area of marketing but generally professional marketers will be required for as long and as much as entrepreneurs need to sale and customers need to buy.

Which companies hire professional marketers?

According to the US Bureau of Labor Statistics, about 20 percent of marketing professionals in the US work in retail trade, 18 percent in wholesale, 12 percent in manufacturing, 10 percent in finance and insurance and 7 percent work in management positions in companies.